PureOlogy® Serious colour Care

What makes PureOlogy the perfect choice for colour-treated hair?

Start with the ingredients left out: no harsh, colour-stripping sulfates or salts (sodium chloride), no known harmful carcinogens like DEA and no animal products or testing. You will find multiweight proteins, certified organic botanicals and their AntiFadeComplex™. Nano Technology ingredients penetrate the hair shaft for protection, increased conditioning and reduced drying time. And it's 100% Vegan.

AntiFadeComplex™

PureOlogy is "pure genius" with its revolutionary ZeroSulfate® Shampoos and exclusive AntiFadeComplex™. This blend of ingredients extends the life and vibrancy of hair colour while providing a pampering, luxurious experience. UV-inhibiting, protective sunscreens and potent antioxidants hold the secret to long lasting colour. See a detailed list of products

Nano Technology

The science of creating new materials out of single atoms and molecules that enables ingredients to more easily penetrate the hair shaft to deliver health, vitality and vibrancy. Nano Technology helps formulas to instinctively target where repair is needed while moisturizing, conditioning, reducing drying time and offering both thermal and colour protection. See a detailed list of products

Studio Charmé and PureOlogy Professional Salon Products

For longer lasting hair colour, Studio Charmé follows PureOlogy's recommended treatment sequence. Learn more about the process below:

Before: Pre-Colour Treatment: Prepares hair for colour process.

During: Colour Process Treatment: Infuses hair

After: Post-Colour Treatment: Following the colour process

Visit PureOlogy's website at www.pureology.com